National, June 7, 2018:TREK, one of the world’s leading bicycle manufacturers has signed a 2-year endorsement deal with Kiran Kumar Raju – a two-time Mountain Bike (MTB) Indian National Champion. Kiran hails from Bengaluru andis deemed as one of the top MTB cyclists in India, with numerous accolades and achievements under his belt.Trek is supporting Kiran with top of the line bikes – Top Fuel 9.9, Pro-Caliber 9.9 and Emonda SLR 8 along with a comprehensive range of riding gear from Bontrager.
Kiran has been actively cycling since 2011and took up the sport of cycling full time in the beginning of 2015. He has participated in 123 races till last year, and podiumed 76 races out of which 41 were 1st place across Road races, MTB and Duathlons. Kiran has also represented India at the Asian Continental Championship (2018 and 2017). His ultimate dream is to take part in World Championship and the Tokyo Olympics in 2020.
Navneet Banka, Country Manager, Trek Bicycle India said, Kiran’s journey as an athlete truly exemplifies determination, dedication and hard work. As part of the Trek India family, he is supporting us growthe sport of cycling in the country by setting the bar when it comes to racingand mentoring budding cyclists who want to pursue cycling as a profession. It’s great to have Kiran on board as a Trek Pro Rider and we look forward to facilitating him achieve heights that no other cyclist in the country has.”
On the sponsorship Kiran Kumar Rajusaid, “I have always aspired to race on a Trek – the brand is known to be the most technologically advanced bicycling company in the world that build bikes that Win Races.The company has a rich racing heritageand the names on the Trek Factory Racing (TFR) team are to be reckoned with. I am looking forward to working with the Trek team to grow the sport of competitive cycling in India and help riders achieve recognition in our country.Trek’s unique program – GART (Great Athlete Ride Trek) is designed to help budding cyclists by providing them access to world class Trek products at a subsidized cost along with training guidance.” Note to the editor Trek, that already has more than 26,000 consumers across India; recently launched its 100% subsidiary operations. Known as the most technologically advanced bicycling company in the world, Trek currently offers 42 bicycle models across Road, Mountain, Touring and Hybrid categories along with a wide range of Trek and Bontrager parts, accessories, merchandise, and riding gear. Currently, Trek is available in 19 stores across Delhi, Mumbai, Bangalore,Chennai, Hyderabad, Ahmedabad, Ghaziabad, Goa, Haldwani, Indore, Ludhiana, Mangalore, Nagpur, Nashik, Patiala andVisakhapatnam.
About Trek Bicycle Trek Bicycle is a global leader in the design and manufacture of bicycles, riding gear, merchandise, accessories and parts. Trek believes the bicycle is a simple solution to many of the world’s most complex problems and is committed to breaking down the barriers that prevent people from using bicycles more often for transportation, recreation and staying fit.